Sprycel digital visual aid


A sales tool, presented on an iPad that enables the sales representative to show key information about the product to healthcare professionals. 16 local market adaptions in 12 languages. Built in HTML5 and to work within the Exploria Sales Performance Solutions application. Including original creative look and feel, style guide, master design and build and local market design and build.

August 2012 to January 2013 (Associate Programme Director)

Project Type

Tablet Application

The Client

Bristol-Myers Squibb

Role Details

Associate Programme Director
LBi Health

The Work